Google Ads

If you have any intentions of spending money on ads, then you need to spend it in the right place. That is, somewhere where your target audience is found; and Google is one of such places.

Google is a resource used by people around the world to ask questions that are answered with a combination of organic results and paid advertisements (Google Ads), and you should build a strong presence there – so that, when your prospects search for your products and services, they can easily find you.

Google Ads is a paid advertising platform that enables you to build a strong presence on Google. The better your ad campaign, the more clicks you generate, and the greater your probability of obtaining a new lead or customer; and, according to Google, advertisers make $8 for every $1 they spend on Google Ads. 

Thousands of companies are already using Google Ads to promote their products and services, which means that even if you’re ranking organically for a search term on Google, your results are being pushed down the page, beneath your competitors.

If you’re using paid advertising to promote your products or services, Google Ads should be a part of your paid strategy — there’s no way around it.

Case Study:

Kungo got More Quality Leads at a cheaper Cost Per Lead